Where does the mobile banking app go from here?
Oct07

Where does the mobile banking app go from here?

During the first wave of mobile banking many major banks delivered functional, albeit relatively simple mobile apps and captured their customers early enough to earn an enviable front screen position on their phones. But with steps by the Internet giants to enter the mobile banking fray, the rise of a new breed of digital-only operators and tech businesses launching their own mobile payment platforms, banks now find themselves in a...

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5 steps to better mobile engagement
Oct01

5 steps to better mobile engagement

Is your mobile banking app achieving 25 logins or more a month? Does it sit on users’ home screens? Is it driving additional revenue for your bank? If your answers are no, download ‘5 steps to better mobile banking engagement’ now and find out how to: Lay the foundations for next generation mobile banking to provide a richer, more valuable customer experience Use partnerships and outsourcing to introduce new services quickly and cost...

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Are mobile payments set for the mainstream with Apple Pay on iPhone 6?
Sep16

Are mobile payments set for the mainstream with Apple Pay on iPhone 6?

With Apple announcing a payment system that works with iPhone 6 and the Apple Watch, will mobile payments finally hit the mainstream, heralding a consumer behaviour shift on the high street and beyond?  Using mobile NFC, will mobile payments on smartphones be enticing enough for consumers – or will other factors come into play on the road to widespread adoption. Slow mobile NFC adoption Outside of iOS, there were already 400 million...

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Time for Mobile Banking to Branch Out

This is the final post of a multi-part series written by Alistair Crane, Executive Vice President at Monitise Create.  A leading visionary in mobile strategy and design who has helped some of the largest brands in the world, Al has covered in this series market leadership through mobile innovation and the rise of beacons. In this post, Al covers mobile moving beyond simply another banking channel to provide consumers value across the...

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Will smartphones be the favourite device for money-saving vouchers?

When 48% of consumers said they wanted to receive special offers directly to their smartphone – it illustrated where technology and public tastes were heading. Mobile devices are the most natural home for the coupons and loyalty offers that have enticed people into shops for years. Combine the high engagement levels of mobile apps with the geo-location element built into smartphones; and you start to see the ideal device (and customer...

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22% of US Online Adults Use One Money Management Feature

Forrester has issued a Digital Money Management Playbook that focuses a lot of attention on PFM as digital money management through a series of reports.  The State of Digital Money Management Report examines independent digital money managers globally and how banks’ own offerings compete.  According to the report, 22% of US online adults already use one money management feature and 35% of those do so on their mobile phone, as compared...

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To Win Gen Y Consumers, Banks Must Build a Mobile-Centric Strategy

Gen Y consumers are banking less on their desktops and depending more on their mobile devices for banking activities, according to recent data from Novantas. Novantas’ BankChoice Monitor survey found that: Gen Y uses mobile banking applications more frequently and online banking less frequently than older consumers: Gen Y consumers are 38% more likely to use their mobile banking application on a daily or weekly basis and 11% less...

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Market Statistics 2014 – the growth of Mobile Money
Jun24

Market Statistics 2014 – the growth of Mobile Money

‘The Mobile Money Landscape’ is the most comprehensive collection of facts, statistics and what-we-think on the key indicators and trends affecting mobile banking and commerce today. Download the report now to discover: When and where consumers are most likely to use their mobile devices to bank, buy and pay The factors impacting on developing loyalty and engagement Demographic and territorial differences in mobile banking...

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Yaap Shopping gives retail an m-commerce twist in Spain

With increasing talk about how our digital, mobile world can complement bricks and mortar retail, this month’s launch of Yaap Shopping in Spain brings a tangible example to market. Yaap Shopping is a mobile app which allows consumers to redeem offers from local merchants where they live. It delivers offers directly to an individuals’ smartphone, while at the same time connecting merchants to a digital network; where they can build...

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Mobile Commerce: A Boon for Banks

Lisa Stanton, President of Americas for Monitise, recently wrote a byline article for Bank Systems & Technology. Below is an excerpt: Banks can improve customer engagement and loyalty by adding shopping and commerce capabilities to their mobile offerings. The last time you checked your bank balance, where did you do it? If you’re like the average consumer, it was most likely on your mobile device. In fact, most people are logging...

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