Will smartphones be the favourite device for money-saving vouchers?

When 48% of consumers said they wanted to receive special offers directly to their smartphone – it illustrated where technology and public tastes were heading. Mobile devices are the most natural home for the coupons and loyalty offers that have enticed people into shops for years. Combine the high engagement levels of mobile apps with the geo-location element built into smartphones; and you start to see the ideal device (and customer...

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Beckoning Beacons – What are you waiting for?

This is part 2 of a multi-part series written by Alistair Crane, Executive Vice President at Monitise Create. A leading visionary in mobile strategy and design who has helped some of the largest brands in the world, Al will be discussing in this series what mobile innovation is, why financial institutions need to understand it when formulating longer-term strategy and what consumers expect from a truly mobile experience. Since iBeacon...

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What Beacons could do for banks and retailers?

Stories about new applications for beacons are arriving almost daily in retail and mobile payment circles. Commentators and business leaders already seem in agreement that the low-cost, location-based tech has a significant role to play on the high street and further afield.  Beacons (or iBeacons as Apple knows them) seem ideally placed to help enrich mobile commerce; linking the digital and physical worlds and even helping banks...

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