Business Analytics and Mobile Money: A future built on relationships and relevance
Aug12

Business Analytics and Mobile Money: A future built on relationships and relevance

How can banks improve their mobile marketing strategy and deliver the promotions and services most likely to spur their audiences into action? In the fourth in our series of Pathway Papers we explore how business analytics can supercharge a Mobile Money strategy to deliver stronger customer relationships. Download the paper now to discover: How Mobile Money and business analytics work together seamlessly How business analytics can...

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Banking technology 2.0: Using partnerships and outsourcing to maintain a competitve advantage

How can banks keep pace with the market, while maintaining a focus on core banking services? In the third in our series of Pathway Papers we investigate the technology challenge facing banks in the mobile era. Download the paper now to discover: Why banking technology can no longer sit in isolation from banking strategy How an open approach can help banks satisfy consumer demand – while controlling the cost of progress Where API and...

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M-Commerce: Building the revenue opportunity for banks

Pathway Paper #02 In the latest Pathway Paper we take a look at the m-commerce opportunity for banks and investigate the critical factors for success. Download the Paper now and find out: Why banks are best placed to take the lead in m-commerce How to leverage existing assets for m-commerce success The steps to creating an effective platform, quickly and efficiently    ...

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Next generation mobile banking

Innovate to win: from mobile banking to Mobile Money Pathway Paper #01  Next generation mobile banking offers a major opportunity for the banks to drive deeper engagement with customers and become the ‘lifestyle enabler’ they desire. But with ‘next gen’ currently a step into the unknown, what are the key factors for success? Download this Pathway Paper to find out: • Why ‘next gen’ may herald a new revolution in banking services • Why...

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